Description

The Loyalty feature allows users to have an in-app version of a traditional stamp card. Rather than pulling out the hole-puncher or scribbling an easy-to-forge symbol, the vendor punches the secret code into the customer's phone to add a "stamp." Once users have reached the required number of "stamps," they'll unlock the deal. This deal can be redeemed immediately or saved for later.

Monetization ideas:

  • Incentivize customers to return to your business by offering rewards in exchange for visits (ex. buy 9 cups of coffee and get the 10th free).
  • Incentivize customers to spend more money by offering rewards in exchange for spending a certain amount of money (ex. spend $200 and receive 10% off your next purchase). 

Setup

Navigate to Edit > Build to begin the setup process, then follow the steps below.

1. Click ADD FEATURE.

2. Choose the Loyalty feature from the menu, then click SELECT.

3. Name your feature, then click ADD. Your new feature will now appear in the left-side menu.

4. Select the your newly added Loyalty feature on the left to enter it.
If you wish to build out this feature without having it appear yet in your app you can turn the toggle off to inactivate it.


Content

Here you can rename the feature and add your stamp loyalty or tiered loyalty stamp cards.


1. Under Screen Info, change your Screen/Feature Name or leave as-is. This is the name that will appear in the app's feature menu (e.g. "Stamp Card" as opposed to "Loyalty").



2. Under Loyalty, click ADD STAMP LOYALTY or ADD TIERED LOYALTY. Complete the fields below, then click ADD. Repeat this process for each loyalty card.

Stamp Loyalty:

  • Loyalty Reward Title: Give your loyalty card a name.
  • Description (optional): Use to give additional/more detailed information of the Reward.
  • Upload your Mobile Header Image (640x264px) & Tablet Header Image (1536x634px) by clicking Browse to search for photos.
  • Display Mode: Decide if you'd like the feature displayed in Grid or Meter form on your app.
  • Toggle on the Can this Coupon Be Used Again if the coupon is redeemable multiple times.
  • Stamps Needed to Unlock Reward: Choose how many stamps are required for a user to receive a reward. 
  • Stamps Earned by:
    • Secret Code: Choose the code employees will input to stamp customers' cards. We recommend something memorable that wouldn't be easy to guess. This code should not contain any spaces or special characters.
    • QR Code: Fill out a short term or series or letters/numbers. Your users will not see this anywhere within the app. It's just a unique string that enables your QR code. (Note: Make sure your code has no spaces or special characters)
    • GPS Checkin: Choose this option to use the users location to get their rewards without using stamp codes and QR codes. (Note: Make sure to indicate the max allowed distance from your location). 
  • Minimum time between stamps: The number of hours a user must wait after (Stamp Code, Scanning the QR code and GPS Checkin) before they can scan again. This prevents users from abusing the feature by scanning multiple times at once.
  • Require GPS for Added Validation (Secret Code and QR Code): Toggle on for more security.
  • Custom Time Zone: Enable to use the Global Time Zone located in your Settings area instead of a custom time zone. When disabled, use the dropdown menu to select the appropriate time zone.
  • Toggle on the Apply Time Limits for your coupon. Leave these fields blank if the coupon is redeemable indefinitely.
  • Toogle on the Push Notes Award: Choose if you want to reward users for accepting push notes with a free stamp. 



Tiered Loyalty:

  • Loyalty Title: Give your loyalty card a name. 
  • Instructions: Describe how to use the tiered loyalty feature. Customize the text to your liking to communicate the abilities and offerings of this feature.
  • Award Per Stamp Amount: Choose how many awards the user will receive per each stamp.
  • Name Your Unit Type: Select a name for your unit type (ex. Points, Kudos, Credits).
  • Unity Type Abbreviation: Select an abbreviation for your unit type (ex. Pts, Kr, Cr).
  • Thumbnail: Upload an image to present your loyalty feature (140 x 140 px in PNG format).
  • Stamps Earned by:
    • Secret Code: Choose the code employees will input to stamp customers' cards. We recommend something memorable that wouldn't be easy to guess. This code should not contain any spaces or special characters.
    • QR Code: Fill out a short term or series or letters/numbers. Your users will not see this anywhere within the app. It's just a unique string that enables your QR code. (Note: Make sure your code has no spaces or special characters)
    • GPS Checkin: Choose this option to use the users location to get their rewards without using stamp codes and QR codes. (Note: Make sure to indicate the max allowed distance from your location). 
  • Secret Code for a Stamp: Choose the code employees will input to stamp customers' cards. We recommend something memorable that wouldn't be easy to guess. This code should not contain any spaces or special characters.
  • Minimum time between stamps: The number of hours a user must wait after (Stamp Code, Scanning the QR code and GPS Checkin) before they can scan again. This prevents users from abusing the feature by scanning multiple times at once.
  • Require GPS for Added Validation (Secret Code and QR Code): Toggle on for more security.
  • Push Note Award: Choose if you want to reward users for accepting push notes with one free stamp.



3. Click SAVE at the top right when you're done.


4. To add award details to the Tiered Loyalty, select ADD OFFER. You can add up to 10 awards.

  • Offer Title: Give each offer a name.
  • Description: Describe each offer.
  • Points to Unlock Offer: Select how many points a user will need to unlock each award. 
  • Can This Offer Be Reused: Choose if users can unlock/redeem it more than once.
  • Thumbnail Image: Upload a thumbnail image (140x140px in PNG format) for this loyalty card.
  • Meter Icon: Select a meter icon. You can choose from one of ours or upload your own. 
  • Each perk has the option to have a thumbnail icon. If there is no icon selected, then the gauge icon and title will be left in its place.
  • Each perk will have an expandable description box (dropdown view). This dropdown will also show a REDEEM button. If this is unavailable the button will not exist. In the description, the needed number of points to redeem will be displayed.



Examples


Loyalty Sign-up options


List view, showing variety of optional imagery, expired loyalty programs and multiple types.






Stamp Loyalty